Adify was founded in 2005 by a group of online advertising pioneers from Flycast Communications, one of the original online ad networks. Our mission is to enable and optimize direct publisher-advertiser transactions, removing the overhead associated with selling through a third-party network. Through our hosted site storefronts, Adify provides both publishers and advertisers with an advertising service platform that includes management, tracking, optimizing, reporting, billing, payment and merchandising for online media. We are based in San Bruno, California.